Most teams waste months building the wrong thing. We don’t. We front-load validation, tighten scope, and turn ideas into shippable plans with clear timelines and costs. That means real user input, clickable prototypes, technical feasibility checks, and an MVP roadmap your stakeholders can approve without guesswork.
We integrate with your existing stack and constraints — data, security, compliance, and budget — so nothing falls apart when engineering starts. You’ll leave discovery with the assets that matter: a prioritized backlog, experience map, architecture approach, effort estimates, and a testing plan. Then ship in short cycles, measure adoption, and iterate with confidence.
Short, structured engagements (2–6 weeks) to go from idea to spec: UX workshops, clickable prototypes, tech feasibility, and an MVP roadmap. The same team can carry it into delivery.
Define the problem, users, JTBD, and success metrics. Align stakeholders around a single, testable value proposition.
Rapid interviews, surveys, and usability tests to confirm demand and de-risk assumptions before a single line of code.
Clickable flows that demonstrate core journeys, permissions, and edge cases — good enough for user and exec sign-off.
Prove the riskiest tech upfront: integrations, data models, performance, AI fit. Decide build vs. buy with facts.
Prioritized backlog, effort estimates, and a phased roadmap (MVP → V1.1 → V2) that your team can actually deliver.
Positioning, pricing experiments, landing pages, and event instrumentation so you can measure adoption from day one.
We can run the whole NPI track or slot into gaps. Typical engagements cover: market/problem framing, user research, competitive scan, UX flows, clickable prototype, architecture outline, and a scoped MVP plan with estimates. You’ll also get a clear risk register, dependency map, and a test plan covering usability and analytics. Deliverables are formatted for engineering (user stories, acceptance criteria, API notes) so there’s no translation tax when build kicks off.
Key deliverables: Product brief, experience map, clickable prototype, prioritized backlog, architecture outline, MVP scope & estimates, GTM plan, analytics/events spec.
1) Diagnose — Clarify business goals, constraints, and success metrics.
2) Research — Talk to real users; validate pains, triggers, and willingness to switch/pay.
3) Prototype — Produce clickable flows; cover permissions, error states, and integrations.
4) Validate — Usability tests + stakeholder reviews; adjust scope and UX where it breaks.
5) Plan — Define MVP backlog, tech approach, estimates, and release plan.
6) Build & Measure (optional) — Our team can implement, instrument events, and run post-launch experiments.
Security and compliance are baked in (data handling, PII, audit trails). We document as we go to keep sign-offs fast.
Let’s shape it into a validated MVP plan — users, prototype, estimates, and a release path your team can deliver.